The Simpson's Duff beer to be sold - Business Insider
"Duff   Man!" 21st Century   Fox
Homer Simpson's drink of choice — Duff Beer — is becoming a   reality.
The iconic brew will initially be offered in Chile, "with plans to roll out to more of South America and Europe by   early next year,"  The   Wall Street Journal reports . 
"The Simpsons"   is hugely popular in Latin America. In fact, in Bolivia, when one   TV station announced that it would cut down the daily two-hour   blocks of "Simpsons" episodes, around 2,000 protesters took to   the streets in protest. The network had no choice but to cave to   the public demand and keep the show on air.
This popularity caused a number of unofficial Duff beers to be   produced, many in Chile. Fox's official branded product will make   it harder for imposters worldwide to market their own versions of   Duff, as well as running the Chilean pretenders out of the   market.   
“Because the   product did not in fact exist, the argument goes that Fox cannot   claim trademark on it,”Ariel Casarin, an associate professor at   the Universidad Adolfo Ibanez in Santiago, Chile told the Wall Street Journal .
Australian youtuber   SwillinGrog holds a knockoff Duff beer. Youtube /   SwillinGrog
Over the   years, Fox has become entangled in a number of lawsuits with brewers taking   license with the iconic brand name. Now it seems that the time   has come for Fox to roll up their selves and beat the brewers at   their own game.
Jeffrey Godsick,  president of Fox's   consumer products division describes the beer as a "premium   lager," that apparently has a deep golden color and caramel   aromatics. 
Fans of the show will immediately note that this does not nearly   fit the profile of Springfields beloved Duff.
"Duff   Adequate." Simpsons   Wiki
The whole idea of Duff beer is that it's a parody of the cheap,   generic beers that Americans are so familiar with.
In the episode   "A Tree Grows in Springfield," Homer asks barkeep Moe for his   finest beer. Moe, without missing a beat, gives him a "Duff   Adequate."
Duff's mascot,   Duffman is a parody of beer commercials and marketing,   specifically the 1980s Budweiser mascot Bud Man .
To make Duff a   crafty beer would seem to defeat the purpose — but perhaps that   is the purpose. 
“Duff is inspired by the brand that’s in the show, but it   begins and ends at that,” Mr. Godsick told the Wall Street   Journal. “It’s a completely stand-alone brand … you will not see   any characters from the show involved in the marketing in any   way.”
Fox's "The Simpsons" is,   above all, a family show. Fox
That makes sense as the Simpsons brand, beloved by   children, seeks to stay far away from any branded alcohol   products in the real world.
So some day soon we may all be able to do as Homer Simpson   does and enjoy a cold Duff beer on a hot Christmas   morning.