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metadata
license: mit
task_categories:
  - text-classification
  - time-series-forecasting
  - text-retrieval
language:
  - en
  - es
  - ar
  - th
  - pt
  - zh
  - ru
  - ko
  - ja
  - multilingual
tags:
  - twitter
  - x
  - trending
  - hashtags
  - social-media
  - cultural-trends
  - news
  - politics
size_categories:
  - 10K<n<100K

Twitter/X Trending Hashtags (2020-2025)

A comprehensive dataset of trending hashtags on Twitter/X from 2020 to 2025, containing 12,036 unique trend entries across six years, capturing major world events, cultural moments, and viral phenomena.

📊 Dataset Description

This dataset captures trending hashtags from Twitter/X (formerly Twitter) by analyzing Wayback Machine snapshots of trends24.in, providing insights into breaking news, viral content, cultural moments, and global events from 2020 to 2025.

Data Source: Wayback Machine snapshots of x.com trending data.

Dataset Structure

tag,year,peak_date,tweets,rank
Kanye,2025,2025-02-08,67000000,1
Happy New Year,2025,2025-01-01,54000000,2
Trump,2025,2025-01-08,40000000,3

Columns:

  • tag (string): The hashtag or topic name (# symbol removed)
  • year (integer): The year the trend peaked (2020-2025)
  • peak_date (date): The specific date when the trend reached maximum tweets (YYYY-MM-DD)
  • tweets (integer): Peak number of tweets for this trend
  • rank (integer): Rank within that year based on tweet count (1 = highest)

Dataset Statistics

  • Total Entries: 12,036 trends
  • Years Covered: 2020-2025 (6 years)
  • Languages: 10+ (English, Spanish, Arabic, Thai, Portuguese, Chinese, Russian, Korean, Japanese, and more)
  • Categories: Politics, News, Sports, Entertainment, Holidays, Cultural Events, Technology, Social Movements

Breakdown by Year:

  • 2025: 813 trends (latest data, incomplete year)
  • 2024: 1,240 trends
  • 2023: 2,449 trends (most comprehensive)
  • 2022: 2,474 trends (most comprehensive)
  • 2021: 2,339 trends
  • 2020: 2,721 trends (most comprehensive)

🔍 Key Insights

All-Time Top Trending Topics

Rank Topic Year Tweets Date Event
1 Kobe 2020 9.4M Jan 27, 2020 Death of Kobe Bryant
2 Trump 2020 8.6M Sep 30, 2020 Presidential debate
3 เยาวชนปลดแอก 2020 8.0M Jul 18, 2020 Thailand youth protests
4 PawanKalyanBirthdayCDP 2020 7.6M Aug 15, 2020 Indian celebrity birthday
5 Kanye 2025 67.0M Feb 8, 2025 Antisemitic controversy
6 ขีดเส้นตายไล่เผด็จการ 2020 6.8M Aug 16, 2020 Thailand political protests

Top Trending by Year

Year #1 Topic Tweets Event
2025 Kanye 67M Antisemitic posting spree
2024 MetGala 3.6M Met Gala fashion event
2023 Trump 4.0M Indictment news
2022 Christmas 3.7M Holiday celebration
2021 BTS BTS BTS 5.4M BTS fan engagement
2020 Kobe 9.4M Kobe Bryant death

Major Event Categories

Politics & Elections:

  • 2025: Trump (40M), USAID (38M), Zelensky (32M), Venezuela (22M)
  • 2024: Trump (3.6M), Biden (2.9M presidential debate)
  • 2020-2021: Massive political engagement during US elections and global protests

Global Crises & News:

  • COVID-19: COVID (4.3M in 2020)
  • Ukraine Conflict: Ukraine (3.0M in 2022), Zelensky (32M in 2025)
  • Middle East: Israel (3.9M in 2023), Gaza (26M in 2025), Iran (33M in 2025)
  • Tragedies: Kobe Bryant (9.4M), Charlie Kirk assassination (38M in 2025)

Social Movements:

  • Thailand Protests: Multiple hashtags with 3M+ tweets (2020-2021)
  • SARSMUSTEND: 3.1M tweets (Nigeria police brutality protests, 2020)

Technology:

  • Spotify: 3.9M (2021), 3.5M (2022) - Spotify Wrapped annually
  • WhatsApp: 3.4M (2021) - Service outage
  • Threads: 2.7M (2023) - Meta's Twitter competitor launch

Important Limitations

  1. Sampling Bias: Data is based on available Wayback Machine snapshots, not continuous monitoring
  2. Peak Date Accuracy: Dates may vary ±1 day due to:
    • Time zone differences in data collection
    • Multi-day trending events
    • Snapshot timing variations
  3. Tweet Count Accuracy: Numbers represent peak values from snapshots, not cumulative totals
  4. Coverage Gaps: Not all trending topics may be captured due to snapshot availability
  5. Incomplete 2025: 2025 data is incomplete as the year is ongoing